Our work with Forrest Fresh Foods
Forrest Fresh Foods have been supplying soft drinks and confectionery products to businesses throughout the UK and internationally for over 20 years. With bases in Rochdale and London, the team at Forrest Fresh Foods work with some of the worlds largest beverage and snack brands, from Coca Cola to Pepsi, Walkers to McVities and many others.
Forrest Fresh Foods’ website had become dated and did not appropriately reflect their business’ current capabilities following extensive growth. With bright and visually eye-catching branding, they required a website that mirrored this, whilst also clearly outlining their product range and delivery capabilities.
Their new site needed to be responsive across all devices and user friendly, so as to encourage visitors to pick up the phone and place an order, as well as making it easy for search engines to successfully crawl and rank the site.
Web design & development
Our design team had access to the colourful and fun branding of not only Forrest Fresh Foods but the countless brands that they work with, and therefore used this as inspiration to design a beautifully visual website.
In the initial stages of web design, our copywriters wrote SEO friendly copy for the site, ensuring that the tone appropriately reflected Forrest’s brand and the industry in which operate. Following the completion of the site our team continued to produce industry relevant blogs and infographics.
Social media marketing
Our team used social media marketing in order to build the digital profile of Forrest Fresh Foods; we created engaging campaigns around the services that Forrest offer as well as sharing content we had produced for them. Social campaigns included regular posts and coinciding images, comprehensive reports to track what does and doesn’t work, as well as following and connecting with relevant contacts.
Search engine optimisation
We wanted to ensure that Forrest’s shiny new website would be found by audiences, therefore our SEO team carried out extensive on and off-site search engine optimisation to ensure that search engines such as Google would rank the site for relevant search terms. This work was backed by Analytics tracking so that progress could be monitored and efforts adjusted to bring the best ROI.